Her exact words? “This crypto is the future, and honestly, we need to save the planet—and our portfolios.”
Now, Swifties, her famously devoted fanbase, are used to their queen taking bold stances, but no one expected this. The fallout was swift (pun intended), and not just from fans. Big brands that had signed lucrative deals with the pop star suddenly had second thoughts. After all, a vegan cryptocurrency? Backed by Musk’s cousin? It was just too weird, even for Swift.
Before this moment, Taylor Swift was the golden child of advertising. Her face could sell anything: perfume, sneakers, soft drinks, insurance—you name it. In fact, she’d even managed to make cat food look glamorous in her partnership with Meow Mix. If Taylor endorsed it, it was guaranteed to fly off the shelves. But not this time.
Swift’s big endorsement, which she assumed would be a hit with her environmentally conscious, forward-thinking fanbase, backfired in ways no one could have predicted. Within days of the announcement, some of the biggest brands in the world were backing away from their multi-million-dollar contracts with the star, hoping to avoid the PR mess Swift had inadvertently created.
Taylor Swift was the perfect fit for our brand,” said a spokesperson from a well-known luxury car company that has chosen to remain anonymous. “But associating our high-end, gas-guzzling vehicles with vegan cryptocurrency? That’s a no from us.”
Cosmetics giant CoverGirl, another major brand tied to Swift, also dropped her like a bad habit. “Taylor’s influence is undeniable,” a company insider revealed. “But after the endorsement, we had to reassess. We sell lipstick, not digital currency that smells like kale.”
Even Diet Coke, the soda that had been practically synonymous with Taylor’s concerts and tours, suddenly seemed too nervous to maintain the association. “We love Taylor, but this…crypto thing? Yeah, we’re going to pass,” a company spokesperson said while nervously eyeing the endorsement fallout.
Effective DIY Ant Killing Solution: How to Make and Use It Safely
Southern-Style Green Beans
This recipe is better than most Chinese takeout versions
Simone Biles Faces Backlash from Tennis Fans Over “Disappointing” Favoritism for Iga Swiatek Over Jessica Pegula at US Open
The Best Pecan Pie Cobbler
Chicken Bacon Ranch Casserole
How to maintain a Moses cradle?
BEST STEAK
The 74-year-old model, mother of billionaire Elon Musk, Maye Musk, shared that more than 35 years ago, when her son was only 14 years old. Elon Musk recommended that she invest $1,000 in stocks and buy shares of a company he “really believes in,” despite the stockbroker saying the investment was a “bad idea.” .
